Free Klaviyo audit. Thirty minutes. We tell you what we'd change.
Most consumer brands have a Klaviyo account and are using ~30% of its capability. Welcome flows that don't fire, browse-abandonment that's been broken for six months, win-back segments that haven't been refreshed in a year. We'll do a thirty-minute live audit on your account, identify the highest-impact gaps, and tell you exactly what we'd change in the first 30 days.
What we look at in the 30 minutes
Five common Klaviyo gaps, present in roughly 80% of accounts we audit.
Welcome flow is one-size-fits-all
A single welcome series for both repeat and first-time visitors, both discount-seekers and full-price buyers. No A/B variant winning. Quick win: split into two flows, A/B-test offer level.
Browse-abandonment misfiring
Triggered on logged-out browser sessions but not capturing identified visitors who've engaged before. Quick win: identity resolution audit + property-trigger refresh.
Win-back segments stale
"60-day inactive" defined two years ago, never refreshed against current data. Includes customers who've already returned. Quick win: rebuild against current behavioural baseline.
Post-purchase too narrow
One thank-you email, no review request, no cross-sell, no replenishment cycle. Quick win: 5-email post-purchase series with review request, cross-category nudge, and replenishment trigger.
Predictive segments unused
Klaviyo's predictive segments (likely-to-purchase, churn-risk, gender, expected next purchase date) sitting unused. Quick win: audience-test top-of-funnel campaigns against predictive segments.
40-80% Klaviyo-attributed revenue
Closing these five gaps typically lifts Klaviyo-attributed revenue materially within the first 90 days of a takeover. Highest-ROI line in the stack.
See it in client work: By Charlotte · Charleston's.
Ready for the audit?
Pick a 30-minute slot. Bring read-only access to your Klaviyo account (we'll send you the access instructions). No deck, no slides, just a live walk-through of your account with our senior strategist.