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← All case studies Industrial · Freight and logistics precinct · WordPress build

Link WA, Western Australia's freight and logistics hub.

Link WA is a strategic alliance formed by the Cities of Belmont, Canning, Kalamunda and Swan to promote and plan for the sustainable growth of freight and logistics in Perth. The precinct it represents runs from Bullsbrook in the north and Forrestfield and Hazelmere in the east, through the central hub of Kewdale, Welshpool and Canning Vale, to Fremantle Port in the south west, connecting air, rail, road and sea corridors.

Link WA website
How it ran

Link WA: WordPress build, Australian hosting and ongoing care.

121 Group designed and built their WordPress site.

The build gives the four-council alliance one public face: about, what we do, precinct and resources sections, precinct mapping, presentation of the four member councils as alliance partners, and photography of the precinct in operation.

The resources section is the reference library. Research reports, container movement studies and the investment prospectus sit there as downloadable documents alongside precinct maps, giving industry, investors and government one place to source the evidence base. A newsletter subscription form captures interested parties for the alliance.

Pages are kept fast and the documents easy to find for an audience that spans logistics operators, investors and public-sector stakeholders.

We host and care for the site on our Australian infrastructure: hardened against attack, disciplined on plugins, updated in stages, monitored around the clock, and backed by tested restores.

WordPressBuild platform
AustralianHosted + hardened
ManagedOngoing care
121Built + run

WordPress build, hosting and care engagement.

The business

Link WA, in their own market.

Link WA is a strategic alliance formed by the Cities of Belmont, Canning, Kalamunda and Swan to promote and plan for the sustainable growth of freight and logistics in Perth, Western Australia. The precinct spans the freight corridor from Bullsbrook in the north and Forrestfield and Hazelmere in the east, through the central hub of Kewdale, Welshpool and Canning Vale, to Fremantle Port in the south west. It is a multimodal gateway connecting air, rail, road and sea transport corridors that support WA's economy.

What the engagement covered

WordPress build, Australian hosting, ongoing care.

WordPress build

A civic-grade site for a four-council alliance

A WordPress build that gives the alliance a single public face: about, what we do, precinct and resources sections, precinct mapping, alliance partner presentation for the four member councils, and photography of the precinct in operation.

Resources hub

Research, prospectus and precinct mapping

The resources section carries the alliance's research reports, container movement studies and investment prospectus as downloadable documents, alongside precinct maps, giving industry, investors and government one place to source the evidence base.

Performance

Fast, procurement-ready presentation

The audience spans logistics operators, investors and public-sector stakeholders. The build keeps the precinct story clear, documents accessible and pages fast, with a newsletter subscription form capturing interested parties for the alliance.

Hosting & care

Australian-hosted, security-hardened, maintained

Hosting runs through 121's Australian infrastructure: hardened against attack, disciplined on plugins, updated in stages, monitored around the clock and backed by tested restores. The precinct's site stays fast, current and reachable while the alliance plans WA's freight future. WordPress capability →

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COMMON QUESTIONS
What did 121 Group do for Link WA?

121 Group ran a WordPress build for Link WA. The site runs on WordPress.

What industry is this B2B services case study in?

Link WA operates in B2B services. 121 Group works across nine verticals, with case studies published for each.

Could 121 Group run a programme like this for us?

Yes. A senior strategist can talk through how we approach B2B services marketing, what a comparable programme would cover and how it would be measured, on a thirty minute call.

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