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Integrations · Specialist capability

Marketing-stack integrations, the plumbing layer that compounds.

Marketing-stack integrations specialist. GA4 + GTM + Meta CAPI + Klaviyo + HubSpot + BigQuery + Shopify + WooCommerce + Cliniko / HotDoc / ClinicMate. The plumbing layer that makes the rest of the marketing stack actually work, server-side, consent-aware, real-revenue reconciled.

What proper integrations work covers

Four integration layers.

Measurement stack

GA4 + GTM + server-side CAPI

Measurement-stack integration, GA4 + GTM consent-aware, Meta CAPI server-side dedup'd, Google Ads enhanced conversions server-side, TikTok Events API + Pinterest Conversions API where applicable. The signal layer that determines whether paid media compounds or erodes.

Email + CRM

Klaviyo + HubSpot + transactional

Email + CRM integration, Klaviyo native ecom integrations (Shopify + WooCommerce), HubSpot lifecycle automation tied to RFP-pipeline events, transactional email separation via Mailgun / Postmark, AHPRA-aware healthcare email integration with booking systems.

Storefront + booking

Shopify / WooCommerce + Cliniko / HotDoc

Storefront + booking integrations, Shopify (Plus B2B, B2B + Locksmith, regular B2C), WooCommerce (B2BKing / Wholesale Suite, native ecom), healthcare booking (Cliniko / HotDoc / ClinicMate) with offline-conversion upload to Google Ads + Meta.

Warehouse + reporting

BigQuery + dashboards + reconciliation

BigQuery as the warehouse + reporting layer, GA4 export, Meta + Google Ads daily ingest, Shopify / WooCommerce / booking-system order-stream ingest, Looker Studio / dashboard delivery on top, real-revenue reconciliation across the portfolio. Portfolio reporting →

ENGAGEMENT SHAPE
  • Commercials: Build projects plus Foundation-tier care retainers. Management fees are named lines, agreed up front. Pricing →
  • First 30 days: access, audit and strategy lock-in with the senior strategist who runs the account.
  • Days 30 to 90: full delivery cadence live, first performance review, scope confirmed against the cap.
  • Who delivers: a senior strategist plus the specialist pod for this service. Month to month, no lock-ins.

Marketing-stack plumbing that should be reconciling revenue properly?

Thirty-minute call. We'll look at your current integration state, your server-side coverage, your warehouse reconciliation, and your reporting layer.

Book a Discovery