WooCommerce agency Australia, our largest ecom platform.
Australian WooCommerce specialist agency with our WooCommerce book, by some distance our largest ecom platform. Furniture, fine art, lifestyle, industrial parts, allied health, hospitality, premium FMCG. Performance-engineered builds, custom checkout flows, B2B for WooCommerce wholesale portals, Klaviyo integration, ACF-driven complex catalogues. Australian hosting, security-hardened, uptime-monitored. Platform-agnostic, we'll tell you whether WooCommerce or Shopify fits your brief better.
Active WooCommerce brands: Charleston's · Glicks Furniture · Belle et Blanc · Skyreach · Berg Engineering · Paint Pinot · Fatz · Gorilla Glue · Identity People · Mankind · Northcare Physio · Tribal Rose · Practical Peripherals · Jons Furniture · 1825 Interiors · The Indulge Group
Gorilla Glue
Rose-Hip Vital
Six disciplines, run as one ecom programme.
WooCommerce is open-source and self-hosted, which means we're responsible for the storefront, the hosting, the performance, the security, and the reliability. We run it as a discipline.
Custom themes on a performance budget
Custom themes (not theme-store reskins). Block-editor architecture, ACF-driven content for non-technical operator updates, image-pipeline optimisation, lazy-loading, conditional script-loading, Lighthouse 85+ enforcement.
Checkout that converts AU buyers
Custom checkout (Block-checkout where appropriate, classic checkout where Block doesn't fit), Afterpay / Zip / PayPal Pay-In-4, Apple Pay / Google Pay, AU-address auto-complete, click-and-collect, Australia-Post + Sendle integration. Conversion-tuned for the AU buyer journey.
Wholesale layer alongside B2C
B2BKing or WC B2B for catalogue-based pricing, customer-group pricing, NET-terms invoicing, vault-payment, wholesale-only product visibility, account-rep assignment. Wholesale layer that doesn't fight the public B2C store. Wholesale portals →
Mid-market catalogue depth
Custom-product-attribute architecture for technical / spec-heavy catalogues (industrial parts, mid-market furniture, allied-health products). ACF + custom post types + filtered-archive UX. Catalogue depth where Shopify hits limits.
AU-hosted, security-hardened, monitored
AU-hosted on Cloudways / WP Engine / managed-Synergy, daily backups, 24/7 uptime monitoring, security-hardening (WordFence + custom hardening), staging-to-production CI, automated WordPress + plugin updates, scheduled-quarterly platform audit. Hosting + maintenance →
Marketing-stack integration
Klaviyo flows + segments via the Klaviyo for WooCommerce plugin (we know its quirks), Meta CAPI server-side via Conversions API plugin + custom-event sender, GA4 + GTM consent-aware integration. Klaviyo agency →
What our WooCommerce book actually looks like.
Charleston's
26 unbroken months on a capped retainer. WooCommerce with brand-aesthetic theme, considered-purchase Klaviyo cadence, collector-tier segmentation.
Glicks Furniture
11-year multi-state furniture-retail engagement on WooCommerce, geo-segmented Google Ads, catalogue-driven Shopping campaigns.
Berg Engineering
22-month engineering-parts B2B ecommerce engagement on WooCommerce. Technical SEO, products data, ACF-driven complex catalogue, B2B-portal architecture.
Questions WooCommerce users ask first.
WooCommerce or Shopify, which should I pick?
WooCommerce wins on catalogue depth, mid-market customisation, AU-hosting control, integration with legacy ERPs / wholesale workflows, and total cost-of-ownership at scale. Shopify wins on speed-to-launch, hosted reliability, app ecosystem, native B2B at Plus tier, Markets multi-region. We run both. Why Shopify and WooCommerce coexist →
Where do you host WooCommerce?
Australian-hosted: Cloudways AU region, WP Engine AU, or managed-Synergy depending on the brand and traffic profile. We don't host on cheap shared hosting, performance and security depend on dedicated resources, daily backups, and uptime monitoring. Hosting + maintenance →
Will you migrate us from Shopify / Magento / BigCommerce?
Yes. Typical migration scope: catalogue + customer + order-history import, theme rebuild, redirect map, Klaviyo migration, Meta + Google pixel rebuild, payment + shipping integration, hosting setup. Migration timeline: 8-14 weeks depending on catalogue depth, B2B layer complexity, and integration count. WooCommerce audit →
Do you maintain WooCommerce sites on retainer?
Yes, and we recommend you treat it as non-negotiable for any WooCommerce store running real revenue. Monthly maintenance retainer covers WordPress + plugin + theme updates, security monitoring, performance audit, daily-backup verification, uptime monitoring, and a fixed response-window for production issues. Hosting + maintenance →
Is WooCommerce really cheaper than Shopify at scale?
Headline-cost yes, no monthly platform fee, no per-transaction fee. Total-cost-of-ownership when you include hosting, maintenance, security, and the development time to maintain custom integrations? Roughly comparable to Shopify at the founder tier, meaningfully cheaper at the mid-market tier where Shopify Plus pricing kicks in. What 25% on Shopify and Woo actually buys you →
Running on WooCommerce? Want an audit?
Thirty-minute call. We'll look at your theme, your hosting, your security state, your Klaviyo, your Meta CAPI, and your B2B layer. We'll tell you what we'd do differently, without commitment.